The Best Marketing & Sales Books

I teach social marketing at Tufts University, and one of my students asked me for a list of recommended reading. You know, what’s cooler to do over break than read sales and marketing books? This goes out to the junkies, like me. My “best of” list includes:

I also made a video about my “Million Dollar Bookshelf” :

What are your favorites?

Dorie Clark is a marketing strategy consultant who has worked with clients including Google, Yale University, and the National Park Service. Listen to her podcasts or follow her on Twitter.