Author and marketing strategist Dorie Clark has addressed companies such as Google, Microsoft, and Morgan Stanley; institutions such as the World Bank, the International Finance Corporation, and the National Park Service; and conferences such as the National Association of Broadcasters, the Inbound Marketing Summit, and the Web 2.0 Expo. Contact us to discuss bringing Dorie Clark to your organization as a speaker.
Dorie’s Recent Talk at Google Headquarters, Mountain View, CA
Dorie Clark Sample Talks
Building Your Brand as a Leader
Being seen as a strong leader can dramatically accelerate your professional success. Building on her book Reinventing You: Define Your Brand, Imagine Your Future (Harvard Business Review Press), Dorie Clark – a consultant, former presidential campaign spokesperson, and HBR/Forbes contributor – will show you how to cultivate a powerful professional reputation. You’ll learn how to:
- Communicate your brand effectively to others
- Establish, promote, and cultivate your reputation over time
- Leverage both social media and real world leadership opportunities
- Ensure others understand your true leadership potential
Are you where you want to be professionally? Whether your goal is to advance faster at your company, change jobs, or even careers, one thing is clear: to succeed in today’s competitive job market and build the career you want, at some point you’ll need to reinvent yourself professionally – and ensure that others recognize your unique skills and abilities.
In this thought-provoking talk, Dorie Clark—author of the new Harvard Business Review Press book Reinventing You: Define Your Brand, Imagine Your Future—will discuss concrete strategies to become a stronger leader through professional reinvention. You’ll learn how to:
- Discover how you’re currently perceived
- Identify the essence of your brand
- Leverage your unique strengths
- Powerfully demonstrate the contribution only you can make
Using Social Media for Social Change
How can your organization best leverage the power of social media? What platforms should you be using? How can you create relevant and engaging content? How do you know if your social media efforts are working? And how can you do it with only 24 hours in the day? Branding expert Dorie Clark – Harvard Business Review author and Duke University business school professor – will help you understand the current social media landscape, prioritize the strategies that will work best for your organization, and leave with actionable tips to enhance your online presence.
Acing the Interview: Media Relations for Executives
Media coverage can make or break your company. Don’t miss your opportunity to win positive publicity. In this session with former journalist and presidential campaign spokeswoman Dorie Clark, you’ll learn how to:
- Develop irresistible soundbites
- Pitch winning story ideas
- Cope with combative questions
- Go “off the record” without getting burned
- Control the conversation subtly and effectively