How to Make Someone Want to Do Business With You

Photo credit: the taxhaven via Creative Commons

Photo credit: the taxhaven via Creative Commons

How can you build your book of business? You may get short-term results from invasive, hard-sell tactics. But they won’t last for long, as clients retreat whenever they feel pressure or desperation. So, to create a sustainable business that succeeds over the long term, you need to ensure clients want to work with you and proactively seek you out.

[Read more at Entrepreneur.com]